http://www.aber.ac.uk/media/Documents/short/cultiv.html -cultivation
http://www.aber.ac.uk/media/Students/pph9701.html - hypodermic
contents of the media were injected into the thoughts of the audience, who accepted the attitudes, opinions and beliefs expressed by the medium without question.
http://www.aber.ac.uk/media/Students/hrb9701.html - moral panics
http://www.utwente.nl/cw/theorieenoverzicht/Theory%20clusters/Mass%20Media/Hypodermic_Needle_Theory.doc/ - hyperdermic needle
http://www.aber.ac.uk/media/Documents/short/usegrat.html - uses and gratifications
http://www.slideshare.net/MrsUzumaki/modelling-or-copycat-theory - copycat theory
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